Announcing the First Lion of the Lions Den 2024, Sunil Joshi from EE (BT)

Lions don’t concern themselves with the opinions of sheep…

As part of The Innovators 2024, ROCCO introduces within the Genesis event an innovation showcase session where companies can present ideas /products or solutions. An important part of this is the Lion’s Den.

Lion’s Den

A Vendor/MNO pitches an innovative idea / product / solution which could help the Roaming, Messaging, Interconnect and Fraud & Security industry to generate revenues or save costs, become more efficient or offer more quality solutions to end subscribers. They will present to a panel of Lions who give live feedback to them in-front of the Genesis audience.

Sunil Joshi

Sunil is a seasoned Roaming Specialist with a no-nonsense approach to business. With over two decades of experience in the Telecom and Roaming industry, he has seen the emergence of 3G to the evolution of 5G SA and the challenges & opportunities comes with it.

He currently works for EE (now part of BT) where he heads up a team responsible for roaming products, contracts, and footprint expansion. His engagement & contribution within the GSMA is also well recognised in the industry. One of the claims to his fame is his work on preventing roaming voice fraud which is now a de facto solution in most groups and MNOs. His unique work experience in Technology and Commercials makes him a perfect Lion in the den.

How Lion’s Den works

• Companies/ Individuals pitch their idea to the Lions, showing with a maximum of 7 slides the full solution, its name, cost, use, time to market, etc
• The Lions will listen with an open mind to each idea which is being pitched to them.
• The Lions will ask direct questions, and debate among themselves the pros and cons of the idea and whether they like the idea.
• They will give honest feedback/constructive criticism stating why they approve or disapprove of the business idea/solution and provide a final opinion.
• Lions are intimidating, and not always nice, you don’t know how they will react, but they will ultimately provide good advice

The Lions (all people from MNOs) will rate their innovations, and the audience at Genesis will also have a chance to rate the idea. Both ratings will configure the final ranking of The Innovators 2024 Report.

Find out more about The Innovators here.